Last updated: 05-05-2026

This Privacy Policy describes how Optimize AEO (“the site,” “we,” “I”) collects, uses, and shares information when you visit optimizeaeo.io.

Optimize AEO is operated by Charles Morris as an independent publication.

Information we collect

Automatically collected information

When you visit the site, we automatically collect certain information about your device and browsing activity:

  • IP address (anonymized for analytics purposes)
  • Browser type and version
  • Operating system
  • Pages visited and time spent on each page
  • Referring URL (the site you came from)
  • Device type (desktop, mobile, tablet)

This information is collected through standard server logs and analytics tools.

Information you provide

We collect information you provide directly:

  • Newsletter signup: if you subscribe, we collect your email address.
  • Comments: if you post a comment, we collect the name, email, and any other information you choose to provide.
  • Contact: if you email us, we retain those messages for record-keeping.

How we use information

We use collected information to:

  • Operate and maintain the site
  • Send newsletter emails to subscribers (only if you’ve opted in)
  • Respond to inquiries and comments
  • Analyze site traffic and improve content
  • Comply with legal obligations

We do not sell or rent your personal information to third parties.

Cookies and tracking

The site uses cookies for the following purposes:

  • Essential cookies: required for site functionality (e.g., comment form preferences).
  • Analytics cookies: to understand site usage in aggregate. Currently this site uses Google Analytics for traffic measurement.
  • Advertising cookies: if applicable, ads displayed on the site may use cookies for ad targeting and frequency capping.

You can disable cookies in your browser settings. Some site features may not work correctly with cookies disabled.

Third-party services

This site uses the following third-party services that may collect information:

  • Hostinger (web hosting) — server logs, basic traffic data
  • Google Search Console — search performance data (queries, impressions, clicks)
  • Google Analytics — site usage analytics
  • Rank Math SEO — SEO and analytics integration
  • Advertising networks — ad delivery and measurement

Each of these services has their own privacy policies. We recommend reviewing them.

Your rights

Depending on your jurisdiction, you may have rights regarding your personal information:

  • Access: request a copy of the information we hold about you
  • Correction: request correction of inaccurate information
  • Deletion: request deletion of your personal information
  • Newsletter opt-out: unsubscribe via the link in any newsletter email
  • Comment removal: request removal of your comments

To exercise any of these rights, contact: [your email here]

Data retention

  • Newsletter subscribers: retained until you unsubscribe
  • Comments: retained as long as the article is published
  • Analytics data: retained according to Google Analytics’ default retention (typically 14 months)
  • Server logs: retained for up to 90 days for security purposes

International users

The site is operated from [your country/region]. By using the site, you consent to your information being transferred to and processed there.

Children’s privacy

This site is not directed at children under 13. We do not knowingly collect information from children. If you believe we have collected information from a child, contact us and we will delete it.

Changes to this policy

We may update this policy from time to time. Material changes will be noted with a new “Last updated” date at the top.

Contact

Questions about this policy: support@optimizeaeo.com